advertisE
The business of podcasting is booming! You can spend your ad dollars anywhere, so why with Tenderfoot? Not only do we have the numbers, but our boutique model and engaging brand of storytelling create a listener that leans into the content. A leaned-in listener stays engaged throughout the episode and is less likely to skip your ad! A recent Audacy study finds that talent-read ads lift purchase intent by 67%—and with an immersive integrated ad, like our Liquid I.V. x Up and Vanished campaign, the impact is felt beyond the audio

The business of podcasting is booming! You can spend your ad dollars anywhere, so why with Tenderfoot? Not only do we have the numbers, but our boutique model and engaging brand of storytelling create a listener that leans into the content. A leaned-in listener stays engaged throughout the episode and is less likely to skip your ad! A recent Audacy study finds that talent-read ads lift purchase intent by 67%—and with an immersive integrated ad, like our Liquid I.V. x Up and Vanished campaign, the impact is felt beyond the audio
LIQUID I.V. x UAV
Stay Hydrated, Stay Sharp: Immersive Ad Integration
Engagement in Action:





why podcasting?
million people in the US, 67%, have listened to a Podcast, at least once.
of people in the US, 135 million, have listened to a podcast in the past month.

podcasts episodes per week is the weekly podcast listener average.

million people in the US have listened to a podcasts in the past week, +3%
Based on the US population 12+. Source: The Infinite Dial 2024.

WHY TENDERFOOT TV?
million total downloads across all shows since launching in 2016
million monthly downloads from new and back catalog episodes

largest weekly audience by podcast genre is True Crime



